I'm passionate about marketing because it is an art and a science. It takes perspiration, through creative and analytical thinking, to get to inspiration and results. I'm proficient at using whole brain thinking to drive strategy, tactics, and customer engagement.
Here are some left brain highlights:
MBA with a concentration in marketing, 2 years at a market research consultancy, 2 years as an Analyst at Pearson, numerous years using data analysis to drive decision making and to better understand and engage customers, and significant classwork in research methodology and statistics.
Here are some right brain highlights:
Awarded #1 Idea Generator at Northeastern and the 'Most Creative' at Emerson College (a place that takes creativity very seriously), a portfolio of work that illustrates creative thinking that engages customers (see 'We Have Your Solutions,' 'We Appreciate,' or 'Realize Your Reams' for examples), and I completed UCLA's Professional Program in Screenwriting.